The Regeneration of Wembley

Cranes are moving, workmen are digging and heads are turning towards Wembley in North West London. The excitement bubbling in the London Borough of Brent has first time buyers’ heads turning and the primary reason for that is due to the regeneration project taking place in the heart of Wembley. We look into what has caused this sharp increase of interest, from a town mostly known for its world famous 90,000 seater stadium to becoming London’s hottest attraction for first time buyers.

Diversity & Growth

Brent is one of the most diverse boroughs in London with 66.4% of the population being BAME (Black Asian or other Minority Ethnicity)*. There are so many different cultures living in this borough that it is possible to write a separate blog on this topic alone. But to put things in perspective according to the 2011 census there are 149 languages** spoken in Brent.
In 2001, the total population of Brent was 263,500. By 2026, this is set to increase to 359,700 – a 27% increase over 25 years.

Excitement builds

Wembley has quietly become one of the most prominent, diverse and attractive areas in London. The Brent Council leader, Muhammed Butt, announced that 3,000 homes would begin construction this year. Butt said, “To have 3,000 new homes under construction in one location this year shows just how in demand Wembley Park is as a place to live and it is comforting to know that with professional management in place, we won’t have a single rogue landlord”. Have a look at Wembley as the regeneration begins to take place.

Vision for Wembley Park

Quitain is one of the teams working on transforming Wembley and it was announced in February this year that Wembley Park will be the largest single-site purpose built PRS (private rental sector) development anywhere in the UK. The redevelopment is providing £140 million of investment into a new community infrastructure across Wembley and Brent. With thousands of jobs being generated attracting interest on various levels there has never been a better time to look at Wembley.
To see Quitain’s vision for Wembley Park 2026 click here


If you have been to Shoreditch or Croydon it would be impossible for you to miss Boxpark and the vibrant spirit it brings to the area. In late 2018 Boxpark will be launching its third instalment in the heart of the Wembley regeneration project. Roger Wade, Boxpark’s CEO, said “We look forward to working closely with Quintain, Brent Council, and the other venue operators on the site, to develop a world class food, drink and entertainment destination, and possibly the best fan park in the world!”.

Parkside is the place

With all the excitement and fun activities in Wembley Central, Parkside Place brings the balance of living across from a park and near a rail station whilst having the option of a quick 4 minute drive to the developing Wembley Park. Parkside Place is also located on the number 18 bus route, and with many amenities within walking distance, getting around town couldn’t be easier.
Affordable homes are a priority for the Mayor of London and the government especially as the current average deposit needed in London is £32,100. However, with a deposit as low as £17,000 you could step on the property ladder at Parkside with a two bedroom from £165,000 with Shared Ownership.

Find out more about Parkside Place

** Brent - People and place 2015